Help Centre

Welcome aboard. Here's exactly what to do in your first week to get Gold Reviews working for you. No tech skills required.

Day 1: Set up your profile

Log into your dashboard at app.goldreviews.com.au. Set your business name, industry, specialty, and Google Business Profile link. Takes about 2 minutes.

Day 2: Train your voice

Head to Voice Settings and set three things: your reply tone (casual, warm & professional, or straight to the point), your specialty details, and your sign-off (e.g. "— Matt, Smith Plumbing"). This makes the AI sound like you, not a robot.

Day 3: Send your first review request

Log a recent job in your dashboard. Gold Reviews sends a friendly SMS to your customer a few hours later. Pro tip: pick a customer you know was happy for your first one.

Day 4: Check your first feedback

Log in and see what came back. Every customer sees the same two options: leave a Google review or send feedback directly to you. Most happy customers choose Google.

Day 5: Review your first AI draft

When a Google review comes in, check the Reviews section for your AI-drafted reply. If it doesn't sound quite right, tweak your Voice Settings. The AI learns from those settings.

Day 6: Explore your dashboard

Take 5 minutes to look around: your review count, average rating, Trust Score (Growth/Dominate plans), pending replies, and private feedback.

Day 7: Make it a habit

Check your dashboard for 2 minutes a day. Log jobs, review AI drafts, and reply to private feedback. After the first week, the system does 95% of the work.

Need help? Email us at support@goldreviews.com.au — we read every message.

Gold Reviews takes the hassle out of getting Google reviews. Instead of awkwardly asking customers face-to-face, the whole thing runs on autopilot.

Step 1: You finish a job

Log it in your dashboard. That's the only thing you need to do.

Step 2: We send a friendly text

A few hours later, your customer gets a short SMS asking for feedback. It's sent from your business name, uses language that fits your industry, and takes about 30 seconds to complete.

Step 3: Your customer rates their experience

They tap the link and land on a quick feedback form. They choose a rating and can leave a comment if they want.

Step 4: The smart routing

Every customer sees the same two options: leave a Google review, or send feedback directly to you. Both options are always shown — no filtering based on their score. Happy customers tend to choose Google. The ones who'd rather reach you directly can do that too.

Step 5: AI drafts your replies

When a Google review comes in, Gold Reviews drafts a reply that sounds like you. It matches your tone, uses your sign-off, and follows your industry's compliance rules. You review, tweak if needed, and post.

Step 6: Track everything

Your dashboard shows the full picture: review count, average rating, competitor comparison, and which reviews still need a reply.

That's it. You do the great work. Gold Reviews handles the rest.

What happens with negative feedback?

Every customer gets the same choice — leave a Google review or share private feedback. When a customer chooses private feedback and gives a low score, that's where the Comeback Engine steps in. It automatically sends a friendly check-in SMS within 24 hours, escalates to you via email at 7 days if there's no resolution, and closes the recovery window at 14 days with a final notification. You can resolve feedback manually at any time through your dashboard. For the full breakdown, see "What happens when a customer leaves negative feedback?" in the Help Centre.

Google Reviews: Your public scoreboard

Google reviews are the star ratings and comments on your Google Business Profile. You can't control who posts them or what they say. Most Australians check Google reviews before choosing a business — a plumber with 47 five-star reviews gets the call over one with 3.

Testimonials: Your curated highlight reel

Testimonials are quotes from happy customers that you choose to feature on your website, socials, or marketing materials. You pick which ones to display and where — they let you tell a specific story.

Why you need both

Google reviews build trust with strangers and drive your local search ranking. Testimonials build trust on your own turf — once someone lands on your website, testimonials give them confidence to book.

Think of it this way: Google reviews get people to your door. Testimonials get them through it.

How Gold Reviews helps with both

The review request system handles Google reviews automatically. For testimonials, Gold Reviews identifies your best feedback and makes it easy to request permission to use standout quotes. No awkward conversations required.

Your Proof Vault

Gold Reviews includes a built-in Proof Vault — a centralised place to manage all your testimonials. When you receive a 4 or 5-star Google review, the system automatically flags it as a potential testimonial and drafts a highlight quote for you. You review it, approve it, and it's ready to use on your website or socials.

You can also add testimonials from other sources — emails, text messages, verbal feedback, even social media comments. Everything lives in one place, with clear permission tracking so you always know what you're allowed to use and where.

When someone hires a lawyer, accountant, or financial planner, the stakes are their family, their business, or their life savings. Trust is almost impossible to build from a website alone — and that's exactly why testimonials matter more for professional services than any other industry.

The trust gap is enormous

Potential clients can't evaluate your work before they hire you. Reviews and testimonials are how strangers bridge that gap. Reading that someone felt "informed every step of the way" is worth more than any credentials on your About page.

Your competitors probably aren't doing it

Most professional services firms are terrible at collecting testimonials. Lawyers worry about confidentiality, accountants think it's not professional. The firm that breaks this pattern stands out immediately.

Confidentiality isn't a barrier

The best professional services testimonials never mention case details. They focus on the experience: communication, responsiveness, and how you made a stressful process feel manageable.

Gold Reviews' AI is built with these rules baked in — it never references case details, financial outcomes, or specific advice in review replies.

How to start

Three to five strong testimonials on your homepage can transform your conversion rate. Gold Reviews identifies your best feedback and helps you request permission to use it.

The Proof Vault makes it even easier

Gold Reviews' Proof Vault automatically flags your best Google review feedback as potential testimonials. Each one gets an AI-generated highlight quote — a punchy one-liner you can use on your homepage or proposals. The system respects professional services confidentiality rules: it never suggests quotes that reference case details, and you approve everything before it goes anywhere.

You can also manually add testimonials from other sources — a client email, a LinkedIn recommendation, a kind comment after a meeting. The Proof Vault tracks permission status for each one, so you always know what's cleared for use.

Asking for a testimonial feels weird — like asking someone to say nice things about you to your face. The trick is timing, framing, and making it ridiculously easy.

Timing is everything

Ask right after a positive interaction — when warm feelings are fresh. For tradies, that's after a job well done. For health practitioners, after a great visit. Gold Reviews handles this automatically for Google reviews; for testimonials, a personal follow-up works best.

Frame it as helping others

Instead of "Could you write us a testimonial?", try: "We'd love to help other people in your situation find the right [plumber/physio/accountant]. Would you be open to us sharing a few words about your experience?" The second version works because it gives the customer a purpose beyond making you look good.

Make it stupidly easy

Don't ask them to write from scratch. Pick a great comment they already left and ask: "You said [quote] — would you be happy for us to feature that on our website?" Most people say yes immediately.

A template you can use

"Hi [Name], thanks again for the kind words about [specific thing]. We'd love to share your experience on our website to help other people find the right [trade/practice/firm]. Would you be okay with us using your feedback? Happy to keep it anonymous if you'd prefer."

The Proof Vault: your testimonial library

Once you've collected testimonials — whether from Google reviews, emails, or conversations — they all live in your Proof Vault. Each testimonial gets an AI-generated highlight quote (a one-liner you can grab for your website), permission tracking (so you know exactly what you've been given the green light to use), and usage flags (website, social media, marketing).

It turns the awkward one-off ask into a system that builds your testimonial library over time without you thinking about it.

For health practitioners

Testimonials can be used on your practice website but cannot be used in advertising under AHPRA guidelines. See our full AHPRA Compliance guide for details.

If you're a registered health practitioner in Australia, there are specific rules about how you can use patient feedback. Getting this wrong can result in regulatory action. Gold Reviews is built with these rules baked in, but you should understand them too.

The short version

You CAN use testimonials on your practice website. You CANNOT use testimonials in advertising. And testimonials must never include specific health claims, treatment outcomes, or clinical details.

What's safe to feature

Testimonials that focus on the patient experience:

• "The reception staff were lovely and the clinic was spotless."
• "Dr Patel took the time to explain everything clearly."
• "I always feel welcome when I visit."
• "Booking was easy and I barely had to wait."

They're about the people, the environment, and the communication — not clinical outcomes.

What's NOT safe to feature

• "My shoulder pain is completely gone after three sessions." (therapeutic claim)
• "The dental implants look amazing." (specific treatment + outcome)
• "Dr Chen diagnosed my condition when others missed it." (diagnostic claim)

Even if these are genuine and accurate — featuring them puts your registration at risk.

What about Google reviews?

Google reviews are posted by your patients on Google's platform — you don't control what they write, and you're not publishing them. AHPRA does not prohibit responding to Google reviews. However, AHPRA's own guidance cautions that engaging with reviews on third-party platforms may be considered using a testimonial to advertise a regulated health service. In practice, the risk comes down to what your response says — engaging with clinical content in your reply can turn the patient's words into your own advertising. That's why Gold Reviews' AI responds to the experience, never the clinical detail — the safest way to stay responsive without stepping into AHPRA's grey area.

How Gold Reviews keeps you compliant

Three layers: AI prompts have AHPRA rules hardcoded, the testimonial feature flags clinical language, and the system distinguishes between your website and advertising channels.

How the Proof Vault keeps health practitioners safe

Gold Reviews' Proof Vault has AHPRA compliance built in at every level. When a testimonial is flagged from a Google review, the AI generates a short highlight — a one-line summary you can use on your website. That summary is automatically screened for therapeutic language, so it will never include references to conditions, treatments, or outcomes.

The "use in marketing" option is automatically disabled for allied health clients. You'll see a persistent reminder in your Proof Vault that AHPRA restricts testimonial use in advertising. Testimonials can be approved for your practice website and social media, but not for paid advertising, Google Ads, or printed promotional materials.

This isn't a setting you can accidentally override — it's enforced by the system. You can focus on collecting great feedback without worrying about crossing a compliance line.

When in doubt: ask yourself "Does this mention a condition, treatment, or outcome?" If yes, don't use it. Gold Reviews is a tool, not legal advice.

Your Trust Score is a snapshot of how your online reputation compares to local competitors. Available on Growth and Dominate plans.

What it measures

Your Google rating — compared to competitors in your area. Your review volume — 5 stars with 4 reviews doesn't carry the same weight as 5 stars with 120. Your review recency — Google and customers both value fresh reviews.

These combine into a score out of 100.

What a good score looks like

80-100: You're leading your local market. Your reputation is a competitive advantage.

60-79: Solid but room to grow. Usually review volume or recency holding you back.

Below 60: Competitors are outpacing you. The good news — scores shift quickly once you're consistently collecting.

How to improve it

Consistently collect reviews (Gold Reviews automates this), reply to every review (the AI drafts help), and keep the momentum going. Your Trust Score updates weekly.

Every business you refer to Gold Reviews earns you ongoing commission. Not a one-time bonus — ongoing monthly income for as long as they’re a client.

How much you earn

For every client you refer, you earn 20% commission on their monthly subscription for the first two full years. On a $49/month Growth plan, that’s $9.80 per month, per client — just for making the introduction.

And it doesn’t stop after two years. Your trailing commission keeps paying you:

• Year 3: 15% ($7.35/month per referral on the Growth plan)
• Year 4: 10% ($4.90/month per referral)
• Year 5 and beyond: 5% ($2.45/month per referral)

That’s a single referral earning you $411.60 over five years — from one introduction.

What that looks like

Here’s what one referral earns you over time on the Growth plan ($49/month):

Period	Monthly	Annual
Year 1	$9.80/month	$117.60
Year 2	$9.80/month	$117.60
Year 3	$7.35/month	$88.20
Year 4	$4.90/month	$58.80
Year 5+	$2.45/month	$29.40
Total over 5 years		$411.60

Now multiply that. Five referrals earn you $2,058 over five years. Ten referrals? $4,116. And every new referral you add starts its own five-year earning cycle.

How it works

1. Share your unique referral link with other business owners.
2. When they sign up and become an active Gold Reviews client, your commission starts.
3. You’ll receive a monthly commission report showing exactly what you’ve earned.
4. Commission is applied to your Gold Reviews subscription first (lowering your bill), and any excess is paid to you as cash.

Getting paid

Your commission automatically reduces your Gold Reviews subscription each month. If your referral earnings exceed your subscription cost, the extra is paid directly to your bank account.

The more you refer, the more you earn — and yes, it’s absolutely possible to earn more than your subscription costs.

Commission is based on what the client pays

Commission is calculated on the amount the referred client actually pays after any Trust Score discounts. If a referred client has earned a discount, your commission is based on their effective price. If a referred client cancels their subscription, commission on that referral stops from the date they cancel.

Tax and deductibility

Gold Reviews is a legitimate business expense. Your subscription may be tax-deductible, and commission income should be declared as assessable income. If you’re GST-registered, your monthly commission report will include a Recipient Created Tax Invoice. Consult your accountant for the specifics of your situation.

Ways to share your referral link

The best referrals come from genuine recommendations. Partners share their link on their website or blog, on social media, through word-of-mouth conversations, on business cards or invoices, and in email signatures.

You don’t need to hard sell. If you know someone who’d benefit from automated review management, point them to Gold Reviews and let the platform do the talking.

Frequently asked questions

Can I refer businesses in any industry? Yes — Gold Reviews supports trades, allied health, hospitality, professional services, beauty, and general business — so almost any Australian business is a good fit.

What if the business I refer doesn’t use my code? The referral code needs to be entered during sign-up for you to be credited. Make sure they know to use your code or share your direct referral link, which pre-fills it automatically.

Is this an MLM or multi-level program? No. Gold Partners is a single-tier affiliate program. You earn commission on your own referrals only — there’s no second level, no recruiting other partners, no pyramid structure.

Can I become a Gold Partner? Right now, Gold Partners are added by invitation. If you’re interested, email support@goldreviews.com.au and we’ll have a chat.

Where can I see my earnings? Your partner dashboard at app.goldreviews.com.au/partner-dashboard shows your active referrals, monthly earnings, and lifetime commission.

Negative feedback doesn't have to mean a lost customer. Gold Reviews includes an automated recovery system — the Comeback Engine — that helps you follow up with unhappy customers before they walk away for good.

How it works

After a job, every customer gets the same choice — leave a Google review or share private feedback. There's no filtering or steering based on how they feel. When a customer chooses the private feedback option and gives a low satisfaction score, that feedback appears in your dashboard. That's where the Comeback Engine kicks in.

Within 24 hours, the customer receives a friendly check-in SMS from your business. It doesn't mention the feedback directly — it simply lets them know you care about their experience and want to make things right.

If nothing is resolved after 7 days, you receive an escalation email with the customer's feedback, their satisfaction score, and suggested actions — like giving them a call, sending a personal message, or offering to redo the work. If the customer requested a callback, that's flagged prominently so you can prioritise it.

If there's still no resolution after 14 days, the recovery window closes automatically. You'll get a final notification, and the feedback is marked as unresolved. You can still reach out manually at any time.

What you can do

At any point during the recovery window, you can resolve the feedback yourself through your dashboard. Mark what action you took (callback, apology, offered a redo) and the outcome (customer returned, review updated, no change). This helps you track how your recovery efforts are going over time.

Why this matters

Most unhappy customers never say anything — they just leave. The ones who do share feedback are giving you a signal that they want to be heard. A quick, genuine follow-up can turn a negative experience into a loyal customer. The Comeback Engine makes sure no feedback slips through the cracks.

The recovery SMS

The check-in SMS is industry-appropriate and doesn't reference the specific feedback. For trades, it asks about the recent job. For health practices, it checks in on the visit experience — never mentioning treatments or conditions. For hospitality, it references the visit. For professional services, it focuses on the working experience.

All recovery SMS messages are sent during business hours (9am–6pm AEST) and only to customers who haven't opted out of communication.

Privacy

The customer's feedback text is only visible to you (the business owner) in your dashboard. It's never shared with other clients, never posted publicly, and never included in any AI-generated review responses. The recovery SMS doesn't reveal that you've seen their feedback — it's positioned as a genuine check-in.

On the 1st of each month, Gold Reviews sends you a performance summary covering the previous month. Here’s what each section means and how to make the most of it.

Trust Score card

The large number at the top is your current Trust Score out of 100, along with your tier (Market Leader, Strong, Established, Developing, or Early Stage). The arrow shows whether your score went up, down, or stayed the same compared to last month. If you’ve earned a status badge (Certified, Elite, or Hall of Fame), it appears here too.

If your Score Shield is active — meaning your score dipped but your discount is protected — you’ll see a note about how many days remain on the shield.

Review summary

This shows how many new Google reviews you received during the month, your average star rating for the month, and your total review count across all time. The trend indicator tells you whether your rating is moving in the right direction.

Competitive position

Your star rating compared to the average of your tracked competitors. If you’re ahead, the report tells you by how much. If competitors are ahead, it suggests ways to close the gap — usually by increasing review volume and response speed.

Feedback recovery

This section shows how many customers chose to share private feedback during the month and how many of those were successfully recovered through your follow-up efforts. The recovery rate is the percentage of private feedback that resulted in a positive outcome (customer returned, review updated, or issue resolved).

Every customer gets the same choice — leave a Google review or share private feedback. The ones who choose private feedback and give a low score are flagged for your attention through the Comeback Engine.

Your rewards

A summary of your current discount percentage, what you’re paying versus the standard plan price, and your streak (how many consecutive weeks you’ve held your current tier or above).

AI insight

A short, personalised observation based on your month’s data. It highlights your strongest metric or your biggest opportunity. The insight is generated by AI and tailored to your industry, so a tradie will see different language than a health practice or a law firm.

Unsubscribe

If you’d prefer not to receive monthly reports, click the unsubscribe link at the bottom of the email or toggle it off in your Voice Settings on the dashboard. You can re-subscribe at any time.

Gold Reviews rewards consistency. The longer you maintain a strong Trust Score, the more recognition you earn — and the more protection you get if things dip temporarily.

Streaks

Your streak counts how many consecutive weeks you’ve held your current Trust Score tier or above. It starts from the first full week you reach a tier and increments weekly as long as your score stays at or above the threshold.

If your score drops below your tier threshold and your Score Shield isn’t active, the streak resets to zero. If Score Shield is active, your streak is protected along with your discount.

Streak milestones are recognised at 4 weeks, 12 weeks, and 26 weeks. You’ll receive an email at each milestone.

Status badges

Badges are visible on your dashboard and in your monthly report. There are three levels.

Certified is earned when your Trust Score reaches 50. It means you’re actively managing your reputation — collecting reviews, responding to them, and building a track record customers can rely on.

Elite is earned when your Trust Score reaches 65. It signals strong, consistent performance. Only a portion of businesses on the platform reach this level.

Hall of Fame is earned when your Trust Score reaches 80 and you’ve maintained a 12-week streak at Market Leader. It’s the highest recognition on the platform and reflects sustained excellence over time.

Badges are about recognition, not discounts. Your discount is based purely on your Trust Score tier. A Certified business might have a 5% discount while an Elite business has 10% — the badge is the milestone, the discount is the reward.

Score Shield

If your Trust Score drops below your current discount tier, the Score Shield gives you a 2-week grace period before any change to your discount. During those 2 weeks, your existing discount stays in place, giving you time to recover your score.

How it works: when your score drops a tier, the shield activates automatically. You’ll receive an email letting you know it’s active and when it expires. If your score recovers within 2 weeks, the shield deactivates and nothing changes. If it doesn’t recover, the shield expires and your discount adjusts to match your new tier.

Score Shield activates once per drop. If your score drops again after recovering, a new shield period starts.

Why this matters

One bad week — a negative review, a quiet patch — shouldn’t wipe out months of good work. Score Shield makes sure a temporary dip doesn’t hit your wallet immediately. And streaks and badges give you something to aim for beyond the discount itself. They’re a way of showing your customers (and yourself) that you’re committed to doing good work, consistently.

Google wants genuine, unbiased reviews from real customers. That's the whole thing — reviews that reflect the truth about a business, good, bad, or somewhere in between.

Here's what that means in practice. You can absolutely ask your customers for reviews — Google encourages it. But there are rules about how you ask, and in April 2026 Google started enforcing them with AI, catching violations automatically before reviews are even published.

The short version: every customer should get the same opportunity to leave a review. You can't cherry-pick who you ask based on whether you think they'll say something nice. You can't tell customers what to write — no "please mention the kitchen renovation" or "give us 5 stars." You can't offer anything in exchange for a review — no discounts, no raffle entries, no free coffees. And you can't set up tablets or kiosks at your business where customers leave reviews on the spot.

These rules aren't new — but Google's enforcement is. They removed 292 million fake or policy-violating reviews in 2025 alone. They're serious about this, and the consequences for businesses are real.

What happens if you break the rules

That 292 million number isn't just fake reviews — it includes genuine reviews from real customers that got swept up because the business's collection method violated policy. That's the part most people miss.

If Google detects manipulation, they can remove individual reviews (including legitimate ones caught in the sweep), add a visible "consumer alert" banner to your Google Business Profile that potential customers can see, or in serious cases suspend your profile entirely.

A banner or suspension can take months to resolve. During that time you're less visible in local search, potential customers see a red flag on your profile, and your competitors are picking up the business you're losing.

How Gold Reviews keeps you compliant

Every customer gets the same request. When you log a completed job, Gold Reviews sends the same SMS to your customer. There's no filtering — happy, unhappy, or indifferent, everyone gets the same message asking them to share their experience.

The message is neutral. We don't ask for 5 stars. We don't ask customers to mention your business name, your trade, or a staff member. We simply ask them to share their honest feedback.

The customer always chooses. Your customer decides whether to leave a public Google review or share private feedback with you directly. We present both options equally.

Your internal score stays private. When a customer rates their experience through Gold Reviews, that score is for your eyes only. It never changes what the customer sees or whether they're invited to leave a Google review.

We pace your requests naturally. Google's AI watches for unnatural spikes in review volume. Gold Reviews spaces out your requests so the pattern looks natural — because it is.

AI responses are safe too. When Gold Reviews drafts a reply to a Google review, it uses your voice and tone but never includes anything that could violate Google's policies.

What NOT to do

Gold Reviews handles the review collection for you, but there are a few things to avoid doing independently — the practices Google specifically cracked down on in April 2026.

• Don't set staff review quotas. Don't tell your team "I need each of you to get 3 reviews this week." Google now explicitly bans this.
• Don't set up a review kiosk. No tablet at your front desk, checkout, or waiting room for on-the-spot reviews. Reviews need to come from the customer's own device, in their own time.
• Don't offer incentives. No discounts, vouchers, raffle entries, loyalty points, or gifts in exchange for reviews — even "for an honest review." The incentive itself violates the policy.
• Don't ask for specific content. Don't ask customers to mention a particular service, product, or team member. Let them write whatever they want.

Our compliance monitors

We don't just set things up and hope for the best. Gold Reviews actively monitors compliance across multiple layers: a Google policy monitor that catches rule changes quickly, an AHPRA compliance monitor for health and beauty businesses with registered practitioners, volume monitoring to keep request patterns natural, and regular human review by the Gold Reviews team.

Questions?

If you have any questions about Google's review policy or how Gold Reviews keeps you compliant, reach out at support@goldreviews.com.au. You can also read Google's official policy at the Google Maps content policy.

If your beauty or cosmetic business has registered health practitioners on staff — nurses, doctors, or dentists performing cosmetic procedures — you're subject to AHPRA's advertising guidelines. These were tightened in September 2025, and they affect how you can use customer feedback, before-and-after images, and review responses.

Gold Reviews detects this automatically when you tick the "This business has AHPRA-registered practitioners" checkbox in your settings. Here's what changes and why.

What the September 2025 guidelines require

Before-and-after images must be real, unedited photographs of actual patients — not stock images, AI-generated images, or heavily filtered photos. Gold Reviews doesn't handle images directly, but if you're pulling testimonial quotes to use alongside before-and-after photos on your website, both the quote and the image need to be genuine and compliant.

You cannot use testimonials in paid advertising for cosmetic procedures. This is the same rule that applies to all AHPRA-regulated health services, but AHPRA has flagged cosmetic businesses specifically because of the prevalence of influencer marketing and social media promotion in the industry.

"Results may vary" disclaimers should accompany any content that could create expectations about cosmetic outcomes — including testimonials on your website that describe results.

No influencer testimonials. You cannot pay or incentivise social media influencers to post testimonials about cosmetic procedures. Even organic posts from happy clients can be problematic if they were encouraged by the practice.

How Gold Reviews handles this

When you enable the AHPRA practitioner checkbox, Gold Reviews applies the same protections as for allied health businesses — plus cosmetic-specific safeguards:

• AI review responses avoid cosmetic language. When a customer mentions fillers, Botox, injections, or aesthetic results, the AI draft focuses entirely on the service experience — the welcome, the professionalism, the environment. It never references the cosmetic procedure or its outcome.
• The compliance scanner watches for cosmetic terms. Gold Reviews' weekly AHPRA scanner includes cosmetic procedure terminology in its watchlist. If a posted response or approved testimonial references a specific cosmetic procedure, you'll be notified.
• Testimonial marketing features are restricted. Just like allied health businesses, your Proof Vault's "use in marketing" toggle is disabled and the public Wall of Love is not available. Testimonials can be approved for your practice website but not for paid advertising or social media promotion.
• The Proof Vault screens testimonial highlights. When the AI generates a short highlight from a Google review, it's screened for cosmetic procedure language before it reaches your website content.

What you should NOT do

Even with Gold Reviews' protections, there are things you need to handle yourself:

• Don't feature cosmetic-outcome testimonials on social media. Your practice website is generally considered information provision, not advertising — but social posts with testimonials about cosmetic results can easily cross into advertising.
• Don't encourage before-and-after photos in Google reviews. You can't control what customers post, but you shouldn't ask them to share photos of their results.
• Don't edit AI draft responses to re-introduce cosmetic language. Gold Reviews strips cosmetic references for a reason — adding "glad you love your new lips" reintroduces the compliance risk.
• Don't use testimonials in paid advertising. This includes Google Ads, Meta/Instagram ads, print ads, flyers, and any content you pay to distribute.

Not sure if this applies to you?

If your beauty business employs or contracts any AHPRA-registered practitioners — registered nurses, medical practitioners, dentists, or other registered health professionals performing cosmetic procedures — enable the AHPRA checkbox in your settings. When in doubt, enable it. The extra protections don't hurt your review collection — they just add a safety net.

This information is general in nature and does not constitute legal or regulatory advice. For guidance specific to your registration and professional obligations, refer to AHPRA's advertising guidelines or consult a qualified legal professional. Gold Reviews provides compliance tools, not legal assurance.